The folks behind Mogulus launched two years ago with the vision of making everyone a “media mogul” via live streaming video. But the “Mogulus” name was hard to remember.
Today the company is being re-launched under the new brand name “Livestream”. It’s more descriptive, explains the company, and the new image also includes a new logo and a new website.
Livestream enables anybody to instantly stream live video worldwide, 24×7, via their own Livestream.com channels or to video players embedded on their own websites or social networks. To date, more than 300,000 people have registered and launched live video channels using Mogulus/Livestream since its introduction in 2007.
Livestream is available to producers and aspiring broadcasters two ways: as a free, advertising-supported service; and Livestream Pro, a premium service that provides producers advanced features with a white-label, graphics-neutral experience. It’s free of advertising employing a pay-for-usage model that starts at $350 per month.
Livestream is based in New York and has received a combined $12.7 million in funding from angel investors and Gannett Co. The company employs 40 and has an additional office in Bangalore, India.
Meetings can go livecast. For the audience, perhaps video projections could also include related content on the internet and live twitter streams.
Wikipedia compares streaming media systems and Lifecasting systems like Ustream.tv, Qik, Justin.tv and Livecast. Related Dailywireless include; News Innovation BarCamp, Super Bowl XLIII, The Magic Bus, and Mobile Livecasting.
