US Broadband Sub Count

The Pew Internet Project says that 20% of US adult population does not use the Internet for a range of reasons and that the PC-based Internet adoption in the US has reached something of a plateau with 60-66% broadband penetration.

Here’s a summary of earnings reports from cable and satellite TV companies for the first quarter of 2012:

  • Comcast says it lost 37,000 cable subscribers, roughly the same number it lost in the same quarter last year. It ends the quarter with 22.3 million subs
  • Cablevision Systems says it added 7,000 TV subscribers in the first quarter, to end at 3.26 million.
  • Time Warner Cable added a net 592,000 cable TV customers, primarily through a system buy, with a total of 12.468 million video and 10.716 million data subscribers.
  • Dish Network says it gained 104,000 subscribers to end with 14.1 million.
  • DirecTV reported 19.223 million subs at the end of 2011
  • AT&T added 200,000 U-verse TV customers to reach 4 million.
  • Verizon Communications added 180,000 FiOS video customers to end the quarter with 4.4 million.

AT&T in the fourth quarter of 2011 added more video subscribers to its U-verse service than cellular/wireless archrival Verizon did for its FiOS offering, marking the 10th straight quarter that AT&T has exceeded Verizon, according to analytics provider IHS.

eMarketer estimates that 68.2% of US adult internet users (158 million people) will watch any form of online video at least once a month in 2011, but just 54.9% of that group (86.8 million) will watch a TV show online at least once a month.

Posted by Sam Churchill on .

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