Samsung: 35% Smartphone Share

Samsung shipped 56.9 million of the 162 million smartphones sold globally in the third quarter of 2012, according to the latest research from Strategy Analytics. That adds up to a 35 percent global share in a market that is also growing at 35 percent annually.

“This was the largest number of units ever shipped by a smartphone vendor in a single quarter,” Neil Mawston, Strategy Analytics’ executive director, said in a statement.

Worldwide annual unit shipments of Android phones will rise to 451 million in 2013, up from 357 million in 2012, according to an IHS iSuppli. Of the 1 billion-plus smartphones in the world today, Apple and Google smartphones are expected to have a formidable 76 percent of the market in 2012.

Global tablet shipments in Q3 2012 resulted in Android capturing a record 41% share, says Strategy Analytics.

“Apple shipped a disappointing 14.0 million iPads worldwide and captured 57 percent share in the third quarter of 2012, dipping from 64 percent a year ago. Apple’s slowdown allowed the Android community to make gains and Android’s global share of the tablet market now stands at a record 41 percent,” said Peter King, Director at Strategy Analytics.

If those figures are correct, it makes the projections of Apple maintaining a 60% market share over the next few years inaccurate.

You don’t have to be an analyst to guess that $200 Android tablets will far outsell iPads this holiday season. That could bring tablet parity as soon as next quarter.

Posted by Sam Churchill on .

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