More Tablets than Phones Activated on Christmas

Posted by Sam Churchill on

More tablets were activated on Christmas than smartphones for the first time ever, according to a report from Flurry.

Flurry, an analytics firm, said device activations soared from their daily December average of 4 million to 17.4 million on Christmas day, a 332 percent increase. That’s more than double the 6.8 million devices activated on Christmas 2011, the previous single-day record.

More tablets were activated on Christmas than phones. Apple tablets dominated the category, but the Kindle Fire HD 7″ made its strongest showing ever. Over the next week, up through New Year’s Day, app download rates will remain significantly elevated. Flurry anticipates downloads to surpass more than 1.5 billion, and have a shot at breaking through the 2-billion download barrier for the first time ever.

Globally, smartphones shipments will likely reached 567 million units in 2012, according to DisplaySearch, and are expected to be over 1 billion in 2016. Tablet shipments were likely 122.3 million units this year and are expected to reach 283 million in 2016, says IDC.

Posted by Sam Churchill on Thursday, December 27th, 2012 at 9:40 am .

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