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Archive for the 'Location Services' Category

Location Services: $3.3B by 2013

Posted by Sam Churchill on August 4th, 2008

ABI Research predicts the location-based services industry will turn into a $3.3 billion market worldwide by 2013, reports Silcon Alley Insider.
Location-based mobile advertising “holds a lot of promise,” notes ABI analyst Dominique Bonte. But “the current reality” suggests licensing and subscription revenue-sharing — like Loopt’s recent deal with Verizon Wireless — the most likely near-term [...]

License to Print Money

Posted by Sam Churchill on July 30th, 2008

Google’s Sergey Brin estimated that “iPhone users do 30 times as many mobile web searches as users of other devices,” reports Search Engine Watch. Google anticipates search volume will increase as the iPhone and other sophisticated devices encourage mobile search.
As Search Engine Watch explains, “Mobile phones offer less space for mobile advertising. That’s offset by [...]

Earthquake Twittering

Posted by Sam Churchill on July 29th, 2008

Venture Beat notes that a 5.4 magnitude earthquake struck Southern California near Los Angeles this morning. It choked phone calls, not Twitter, says C/Net.

Well before the information was anywhere on the major news outlets, tweets (Twitter messages) were flowing in at a rapid clip. I say again, events such as this showcase the power of [...]

Verve: Newspaper Salvation?

Posted by Sam Churchill on July 28th, 2008

I don’t have to tell you things are bad. Everybody knows things are bad.
– Howard Beale

People are increasingly using their phones to surf the Web, says the NY Times. Of the 95 million mobile Internet subscribers in the United States, 40 million actively use their phones to go online, twice the number of two years [...]

Location Apps: Here. Now.

Posted by Sam Churchill on July 25th, 2008

Venture Beat says Loopt, the location-based social network, has reached deals with both Qualcomm and SiRF to give it unlimited dips of GPS data for one flat fee. It was announced at MobileBeat 2008 today.
Using GPS technology, Loopt figures out where you are, and by reference, where your friends or nearby interests are located. But [...]

Google Walking Maps

Posted by Sam Churchill on July 22nd, 2008

The Google LatLong Blog today announced walking directions on Google Maps.
Now they’ll give you step-by-step directions for the portion of your trip on foot and point you to public transit in your area.

Walking directions are a new feature for Google, and while I’m pretty excited about it, there are some rough edges that compel us [...]

Tracking Soldiers, Mapping Relief

Posted by Sam Churchill on July 18th, 2008

DARPA wants to electronically RFID tag US combat soldiers so they can then be swiftly found and rescued if they get into trouble.

The “Individual Force Protection System“, is being pursued by contractor Science Applications International Corporation (SAIC).
According to this presentation (pdf), given last year by DARPA officials, IFPS would consist of a small, three-inch [...]

Marketing 101: It’s The Phone

Posted by Sam Churchill on July 16th, 2008

It’s all about the mobile phone. That’s the message to advertisers clamoring to reach teens, because that’s where they’re spending their time, reports C/Net. What’s more, teens wield an estimated $200 billion annually in discretionary spending.
Fuse, a marketing agency based in Vermont, talked in recent weeks to senior technology executives from companies such as Sony, [...]

Skyhook’s European Expansion

Posted by Sam Churchill on July 15th, 2008

Wi-Fi positioning provider Skyhook Wireless has announced its formal launch in Europe, noting that it has mapped more than 16 million Wi-Fi access points across the continent.

The original version of XPS delivered what Skyhook termed multi-mode location switching between Wi-Fi-based positioning and GPS readings based on availability and error estimates. XPS 2.0 algorithmically combines raw [...]

OpenMoko Arrives

Posted by Sam Churchill on July 15th, 2008

Last Friday, OpenMoko launched its highly anticipated FreeRunner smartphone, a Linux-based handset that’s completely open in both hardware and software last week. This week, developers are getting their first hands-on (Google News).
Half the requests for the OpenMoko are from universities, who use the device in embedded-design and open source programming courses, says Information Week.
[...]